Market Segmentation - How to Do It and How to Profit from It, 4e by Malcolm McDonald, Ian Dunbar

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dc.contributor.authorMcDonald, Malcolm
dc.contributor.authorDunbar, Ian
dc.date.accessioned2024-12-02T04:53:48Z
dc.date.available2024-12-02T04:53:48Z
dc.date.issued2012
dc.description.abstractNo Abstract
dc.identifier.citationNo Citation
dc.identifier.urihttps://repository.jdbikolkata.in/handle/123456789/2317
dc.language.isoEnglish
dc.publisherJohn Wiley & Sons
dc.subjectMarket Segmentation
dc.subjectMarket Segmentation Process
dc.subjectScope of a Segmentation Project
dc.subjectDecision-Makers
dc.subjectAssessing Company Competitiveness
dc.titleMarket Segmentation - How to Do It and How to Profit from It, 4e by Malcolm McDonald, Ian Dunbar
dc.typeBook

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