Services Marketing - Concepts, Planning and Implementation by C Bhattacharjee

Bhattacharjee, C2024-12-142024-12-142007No Citationhttps://repository.jdbikolkata.in/handle/123456789/2514No AbstractEnglishServices MarketingServices EnvironmentService ModelsMarketing PlanningTarget Marketing in Services7-Ps of Services MarketingService QualityServices Consumer BehaviorServices Marketing - Concepts, Planning and Implementation by C BhattacharjeeBook