Marketing Management - Indian Context by Prachi Gupta, Ashita Aggarwal, Hufrish Majra, Isaac Jacob, Varsha Jain, G Radha Krishna, Ritu Narang, Shanthi Venkatesh, Suresh Paul A, Susobhan Goswami

Gupta, PrachiAggarwal, AshitaMajra, HufrishJacob, IsaacJain, VarshaRadha Krishna, GNarang, RituVenkatesh, ShanthiPaul A, SureshGoswami, Susobhan2025-03-222025-03-222018No Citationhttps://repository.jdbikolkata.in/handle/123456789/2909No AbstractenMarketing ManagementCase Studies - Marketing ManagementCustomer ValueCustomer LoyaltyConsumer BehaviourMarketing Management - Indian Context by Prachi Gupta, Ashita Aggarwal, Hufrish Majra, Isaac Jacob, Varsha Jain, G Radha Krishna, Ritu Narang, Shanthi Venkatesh, Suresh Paul A, Susobhan Goswami