Green, Paul ETull, Donald SAlbaum, Gerald2024-11-272024-11-272003No Citationhttps://repository.jdbikolkata.in/handle/123456789/2223No AbstractEnglishMarketing ResearchResearch MethodResearch DesignExperimentationSampling Procedures in Marketing ResearchAnalyzing Associate DataRegressionAnalysis of VarianceAnalysis of CovarianceDiscriminant AnalysisFactor AnalysisComponets AnalysisCluster AnalysisMultidimensional ScalingConjoint AnalysisForecastingBrand PositioningMarket SegmentationNew Product DevelopmentMarket StrategiesResearch for Marketing Decisions, 5e by Paul E Green, Donald S Tull, Gerald AlbaumBook