Services Marketing - The Indian Perspective - Text and Readings by Ravi Shanker
dc.contributor.author | Shanker, Ravi | |
dc.date.accessioned | 2024-12-14T08:48:50Z | |
dc.date.available | 2024-12-14T08:48:50Z | |
dc.date.issued | 2011 | |
dc.description.abstract | No Abstract | |
dc.identifier.citation | No Citation | |
dc.identifier.uri | https://repository.jdbikolkata.in/handle/123456789/2518 | |
dc.language.iso | English | |
dc.publisher | Excel Books | |
dc.subject | Services Marketing | |
dc.subject | Marketing Mix in Services | |
dc.subject | Differentiation of Strategies | |
dc.subject | Demand Management | |
dc.subject | Productivity | |
dc.subject | Service Quality | |
dc.subject | Service Strategies | |
dc.subject | Tourism Services Marketing | |
dc.subject | Hotel Services Marketing | |
dc.subject | Airline Services Marketing | |
dc.subject | Travel Services Marketing | |
dc.subject | Railways Services Marketing | |
dc.subject | Freight Transportation Services Marketing | |
dc.subject | Courier Services Marketing | |
dc.subject | Marketing Logistics Services | |
dc.subject | Financial Services Marketing | |
dc.subject | Information Technology Services Marketing | |
dc.subject | Telecom Services Marketing | |
dc.subject | Computer Networking Services Marketing | |
dc.subject | Media Services Marketing | |
dc.subject | Healthcare Services Marketing | |
dc.subject | Education Services Marketing | |
dc.title | Services Marketing - The Indian Perspective - Text and Readings by Ravi Shanker | |
dc.type | Book |
Files
Original bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- Services Marketing - The Indian Perspective - Text and Readings by Ravi Shanker.pdf
- Size:
- 203.35 MB
- Format:
- Adobe Portable Document Format